It's World Cup Kit Release Week!
Edition 75 explores Nike’s 2026 USMNT kits, adidas’ latest federation drop, insights from Kit Stories, FIFA’s YouTube deal, and the cultural momentum building toward the 2026 World Cup.
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Edition 75 explores Nike’s 2026 USMNT kits, adidas’ latest federation drop, insights from Kit Stories, FIFA’s YouTube deal, and the cultural momentum building toward the 2026 World Cup.
adidas has unveiled its 2026 World Cup away kits, bringing the Trefoil back to the tournament for the first time in 36 years. Mexico, Curaçao, and Jamaica stand out with shirts rooted in culture, place, and identity.
Nike’s new Canada 2026 home and away kits pull from the country’s True North identity, with a bold maple leaf home shirt and a darker away look inspired by frozen landscapes, resilience, and ambition.
Edition 74 explores Jordan Brand’s Brazil away kit, Carlos Vela joining LAFC ownership, Nike’s football-inspired Air Max 90s, the return of the USMNT denim kit, and the March events shaping football culture.
Jordan Brand partners with the Brazilian Football Federation for the first time to launch a new Brazil away World Cup kit and lifestyle collection blending football heritage with Jumpman street culture.
Edition 73 covers women’s football history at auction, Chad Ochocinco’s new soccer podcast, Oakland Roots’ 2026 kits, a conversation with Eddie Pope, Wale performing at D.C. United, March events and more
The women’s game continues to expand beyond the pitch, and now collectors have a new way to own a piece of that history.
Edition 72 covers Nike’s 2026 NWSL kits, Mbappé’s latest Mercurial drop, Paramount+ securing Concacaf Women’s rights, standout MLS tifos, and the March events shaping football culture.
RRose From Concrete teams up with House of Heroes for ultra-limited one-of-one jerseys honoring football legends at the FC Barcelona vs Real Madrid Legends match in Los Angeles.
Culture is moving the game forward in our region and we wanted to find a way to memorialize that progress on an annual basis,