Rayados and Star Wars team up for May 4th match collab

CF Monterrey partnered with Star Wars for a limited-edition pre-match jersey and a themed night at BBVA Stadium.

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Rayados and Star Wars team up for May 4th match collab

CF Monterrey aka Rayados, linked up with Star Wars to celebrate the franchise's return to theaters with "The Mandalorian and Grogu." The result was a limited-edition pre-match jersey and a full-blown themed night at BBVA Stadium during the Rayados vs. Pachuca match.

The kit is exactly what you want from a collab like this. A one-run piece that sits at the intersection of soccer and pop culture. An instant cop for any football loving Star Wars fan.

BBVA Stadium went all-in with activations tied to the film. Think themed experiences across the venue, all built around one of the biggest franchises in entertainment history.

Soccer culture in Mexico does not exist in a vacuum. It bleeds into music, fashion, film, and everything in between. For Rayados, this Star Wars collab is a cultural marker. And when you pair that with one of the most passionate club fan bases in CONCACAF, you get something that feels bigger than a themed match night.

The collab speaks to where club football is heading across the region. Kits are no longer just kits. Match days are no longer just match days. The clubs that get this, the ones willing to pull from outside the sport, are the ones building something that sticks.

Rayados made May the 4th their own. They showed the rest of Liga MX that "This is the way."