The Nike x Procell Heirloom Total 90 Turns Plastic-Covered Couches Into a Sneaker

Nike and Procell just dropped the Heirloom Total 90, a sneaker that pulls directly from the living rooms where football became religion. The glossy, plaid upper takes its cue from the plastic couch covers that protected furniture in homes across cultures from Brooklyn to Bogotá, from Port-au-Prince to Panama City.

If you grew up watching the game on a couch wrapped in plastic, this shoe already makes sense to you.

The collaboration leans into a specific kind of nostalgia. The Saturday morning kind. Goals celebrated too loud. Plates of food balanced on laps. Family packed into one room, eyes locked on the screen.

Procell, the Lower East Side vintage shop behind the project, has spent over a decade building a reputation as one of New York's sharpest curators of sportswear and street culture. Their archive at 5 Delancey Street is a pilgrimage site for anyone serious about vintage. Celebrities, designers, and style-obsessed kids from around the world all pull from the same well.

The Details

The Heirloom Total 90 arrives in Baroque Brown and Fir. The all-over Bouclé-inspired print sits against rich neutral tones. Branding stays quiet — a subtle hit on the heel and a removable tag keep things clean. The shoe reads vintage but feels current.

It is a modern take on a memory most football fans share.

Release Info

The Heirloom Total 90 by Procell drops May 16th, exclusively at Procell's store — 5 Delancey St., New York, NY 10002.

If you are in the city, pull up. This one is not sitting.