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Rayados and Star Wars team up for May 4th match collab
CF Monterrey partnered with Star Wars for a limited-edition pre-match jersey and a themed night at BBVA Stadium.
A New World Cup Anthem, Dreamville at TST, Fresh World Cup Boots, and More!
Football x Formula 1, PAC-MAN x Club America, and Marvel Takes the Pitch
New Balance collab, new Nike colorways, 3D boots, and Travis Scott Phantoms
Viral World Cup Ad, Mia Fishel's Next Chapter, and a Word with Clint Dempsey
This week we talk Legos, Big Fish and hear from Deuce about the future of soccer in ATL.
TOMA ATL, A Nike Football Boots Book and World Cup News
Edition 77 covers the 2026 World Cup group draw, Caleb Azumah Nelson’s Nike Football archive, adidas Originals’ latest collection, Haiti’s new kits, TOMA ATL recap.
Ronaldinho Nostalgia, Wavy Boots, and Canada's Kit Story
Edition 76 covers Canada’s 2026 kits on Kit Stories, Austin FC’s cultural tribute, Patta x Nike boots, Ronaldinho nostalgia, Griezmann to Orlando, and the energy of TOMA ATL Week.
Patta x Nike Bring the Waves Back to the Pitch with a New Mercurial Drop
Patta and Nike are back in sync, this time taking their signature “Waves” language straight onto the pitch. The latest collaboration lands on the
It's World Cup Kit Release Week!
Edition 75 explores Nike’s 2026 USMNT kits, adidas’ latest federation drop, insights from Kit Stories, FIFA’s YouTube deal, and the cultural momentum building toward the 2026 World Cup.
adidas Lets Mexico, Curaçao, and Jamaica Tell Bigger Stories Through 2026 Away Shirts
adidas has unveiled its 2026 World Cup away kits, bringing the Trefoil back to the tournament for the first time in 36 years. Mexico, Curaçao, and Jamaica stand out with shirts rooted in culture, place, and identity.
The Maple Leaf Leads the Way on Canada’s New World Cup Kits
Nike’s new Canada 2026 home and away kits pull from the country’s True North identity, with a bold maple leaf home shirt and a darker away look inspired by frozen landscapes, resilience, and ambition.
Jumpman x Brazil, Vela’s Next Move
Edition 74 explores Jordan Brand’s Brazil away kit, Carlos Vela joining LAFC ownership, Nike’s football-inspired Air Max 90s, the return of the USMNT denim kit, and the March events shaping football culture.