On the Pitch
Ronaldo Made History in Houston. Nike Cast It in Gold.
Cristiano Ronaldo scored at his sixth World Cup in Houston. Nike marks the record with the gold CR7 Mercurial Superfly RGN, out now globally.
EL Johnson
Style
Inside Sole Play's "Press Play" Predator Sala With Co-Owner TJ Bennett
Sole Play Co-Owner TJ Bennett on the adidas x Sole Play 'Press Play' Predator Sala, gaming culture, and Atlanta's World Cup moment.
Style
Willy Chavarria and adidas Originals Take Mexico to the World Cup with "Comienza Con El Sueño"
adidas Originals and Willy Chavarria launch 'Comienza Con El Sueño,' a Mexico-rooted World Cup 2026 collection of FMF apparel, footwear, and a youth-talent campaign.
Style
Every Cryoshot X2 Sneaker in Nike's Drop, From USA to South Korea
Nike's Cryoshot X2 sneakers drop this June. Seven federations, seven labels, every shoe broken down, plus the release dates.
Style
From Palace to Patta to The Virgil Abloh Archive. Nike Goes All In on Federation Collabs
Style
adidas, Thrasher, and Argentina are bridging Buenos Aires and The Bay
adidas Skateboarding links Thrasher and Argentina's AFA for a nine-piece capsule built on USA '94 and a North American World Cup.
Style
Kids of Immigrants Cut the Back Off Nike's Total 90 for the Summer
Kids of Immigrants reworked Nike's Total 90 into a backless mule, dropping in two colorways just in time for World Cup.
Style
Ronnie Fieg Spent a Year With Messi. Here's What They Built.
Kith, adidas Football, and Lionel Messi are set to a drop a 60-plus piece collection on May 29, built over a year between Ronnie Fieg and Messi ahead of the 2026 World Cup.
On the Pitch
The Puma City Edition Pack Puts World Cup Host Cities on Your Feet
Puma drops the City Edition Pack ahead of the 2026 World Cup. Five boots. Five host cities. Each pair tells a different story about the culture on the ground in Dallas, Miami, Mexico City, New York, and Los Angeles.
Featured
Meet Dianne Halloway, The Designer Using 3D Printing to Rewrite the Soccer Cleat Playbook
Phoenix-based designer Dianne Halloway created a 3D-printed, slip-on soccer cleat component that fits over any sneaker. Starting at $25 for digital access, her Tag System product is built to make the game more accessible, customizable, and independent from big brand price tags.
Featured
Caleb Azumah Nelson on Nike Football Boots and writing a Cultural Archive of the Game
Caleb Azumah Nelson talks Nike Football Boots, growing up in southeast London, falling in love with T90s, and why boots are a “living, breathing, cultural archive.”
Style
Nike’s Ronaldinho Reissue Signals a Bigger Play in Football’s Vintage Jersey Boom
Nike has reissued Ronaldinho’s iconic 2005/06 Barcelona jersey, tapping into the growing demand for vintage football shirts and a nostalgia market that major sports brands can no longer ignore.