In recent years we have seen not only an influx of clubs wearing and releasing "third kits", but also the creativity and storytelling that accompanies these jerseys. Third kits have been a way to stretch the identity of the club by introducing new colors, designs and creativity that oftentimes isn't
adidas and the Jamaica Football Federation unveil 2026 Bob Marley-inspired home and away kits, blending reggae heritage, football culture, and performance innovation ahead of the World Cup.
Today Forty-One announces the launch of Forty-One FC, a creative collective designed to bring together like-minded creators who want to put their skills to work in and around soccer. The “FC” stands for “For Creators” and “For Creatives,” a play on the “FC” nomenclature found in soccer but adapted to
From the time we announced our rebrand in 2023, the brand has been building quietly behind the scenes. Now, we wanted to step into 2026 with a clear purpose: tell the stories that live beyond the 90, and put the region’s culture at the center of the conversation.
The players were preparing to take the field. It was the third day of, what was for many of them, an opportunity to show their skills and talents to women's soccer coaches around the US. More specifically, an opportunity to play and connect with some of the best